- You run your own Google Search campaigns—or manage them in-house—and can export the Search terms report
- You want a conservative, independent read on query waste—not a new account manager
- You can provide brand, service, location, and exclusion context for human review
Founder-led systems · Roanoke, Indiana
YeringtonWorks
Find the wasted spend in your Google Ads search terms.
Google Ads Search-Term Waste Audit
$75 flat. One business day. No account access needed—just your Search terms export, returned as a prioritized, human-reviewed review queue.
Founding price: $75 (standard rate $159 after the first three founding customers) · Human-reviewed before delivery · Secure Stripe checkout
Example only. Every recommendation depends on your business context and remains yours to review before making any account change.
01 / CURRENT OFFER
A bounded audit of your own spend—not another management pitch.
Google Ads can show what matched. It cannot decide what belongs in your business. Yerington Works combines structured checks with a human review of context, ambiguity, and downside.
02 / FIT CHECK
Know whether this is the right audit before you pay.
- A full account, GA4, GTM, conversion-tracking, landing-page, or bidding audit
- Someone to log in, change campaigns, or implement negative keywords for you
A small agency may use the audit as an independent QA pass on one client export. Deliverables remain Yerington Works-branded and no client account access is requested.
Ask about scope before checkout03 / DELIVERABLE AND SCOPE
One export in. Two useful artifacts out.
Your Search terms report
Export a CSV from Google Ads with Search term, campaign, ad group, clicks, cost, and conversions. Include the date range in your note. Do not send login credentials or customer personal data.
Check the export guide before purchasingPrioritized findings brief
A concise read on apparent waste patterns, material limitations, and which areas deserve human review first.
Annotated review CSV
Duplicate search terms aggregated with review reason, spend and click context, source-row count, and a conservative suggested review action.
Included in the $75 fixed scope
- One Google Ads Search terms report CSV
- One account, one exported date range, up to 10,000 rows
- Prioritized findings brief
- Annotated review CSV with one row per normalized search term
- Campaign and ad-group context retained when those columns are present
- Review-ready negative-keyword candidates—not automatic negatives
04 / ACCOUNTABLE WORKFLOW
Avery structures the evidence. Matt signs off.
- 01Purchase
Secure checkout is hosted by Stripe. No card details touch this site.
- 02Upload the export
Stripe returns you to a private intake form for one CSV and brief context. Do not email the report.
- 03Avery analyzes
Our disclosed AI operating system structures and checks the report.
- 04Matt reviews
Matt Yerington checks scope, claims, ambiguity, and the final artifacts.
Delivery is due within one business day after we receive a readable, in-scope export and the required context—not merely after checkout.
05 / OWNERSHIP AND DISCLOSURE
Built by Yerington Works. Operated with Avery. Reviewed by Matt.
Avery is Yerington Works' disclosed AI operating system. Avery helps classify and organize search-term evidence. Matt Yerington performs the final human review before delivery. Yerington Works is independent and is not affiliated with, certified by, or endorsed by Google.
Matt is the accountable founder-operator in Roanoke, Indiana. The public demonstration uses synthetic data and is not presented as a client case study, testimonial, certification, or performance result.
06 / CLEAN BOUNDARIES
Your account stays yours.
Privacy and deletion
We use your export only to complete and support this audit. We do not sell it or use it to train public models. Source files and working copies are deleted within seven calendar days after delivery, or sooner on a verified request, except records required for payment, fraud prevention, or legal compliance.
Read the privacy noticeRefund and remedy
If we cannot use the submitted file, we will ask once for a corrected in-scope export. If we still cannot perform the audit, we refund the $75. If a reproducible in-scope defect is reported within seven days, we correct it once at no charge or refund the audit when correction is not reasonable.
Read the service termsWhat this is not
- No Google Ads login, API access, or account credentials
- No campaign, bid, budget, targeting, or keyword changes
- Does not reveal Google's hidden or unavailable “Other search terms”
- No guarantee of savings, performance, conversions, or platform approval
- No attribution diagnosis beyond the fields in your export
- No legal, financial, or Google policy determination
07 / START WITH ACCOUNTABLE WORK
Start with one finite, reviewable piece of work.
One report. Founding price: $75 (standard rate $159 after the first three founding customers). No account access. If checkout is not configured, the purchase path stays closed.
Start audit · $75Not ready to purchase? Ask whether your export fits.